Privacy policy

At The Dusky Rose, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit or make a purchase from our website.

1. Information We Collect

We may collect the following types of information:

a. Personal Information

  • Name

  • Phone number

  • Email address

  • Billing and shipping address

  • Payment details (processed securely via payment gateways)

b. Automatically Collected Information

When you browse our website, we automatically collect:

  • IP address

  • Browser type & device information

  • Pages visited

  • Cookies and tracking data

c. Order-Related Information

  • Items you purchase

  • Transaction details

  • Communication records (WhatsApp, email, support messages)

2. How We Use Your Information

We use the collected data for:

  • Processing and delivering your orders

  • Sending order updates & customer support messages

  • Improving website performance & user experience

  • Marketing messages (only with your consent)

  • Fraud detection and secure payment processing

  • Complying with legal requirements

3. Sharing of Information

We do not sell your personal data to anyone.

We may share your information only with:

  • Delivery partners / couriers

  • Payment gateways (for secure transactions)

  • Technical service providers (website hosting, analytics)

  • Legal authorities (only if required by law)

All partners follow strict confidentiality and security standards.

4. Cookies

Our website uses cookies to:

  • Remember your preferences

  • Improve browsing experience

  • Display personalized recommendations

  • Track website analytics

You can disable cookies in your browser settings, but some website features may not work.

5. Data Security

We use industry-standard security measures to protect your information from:

  • Unauthorized access

  • Misuse

  • Loss or alteration

Payment information is not stored on our servers and is processed through secure payment gateways.

6. Your Rights

You may request:

  • Access to your personal data

  • Correction of inaccurate information

  • Deletion of your account/data

  • Opt-out from marketing messages anytime

To request any changes, contact us via email or phone.

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.

8. Policy Updates

We may update this Privacy Policy from time to time. The latest version will always be available on our website.

9. Contact Information

The Dusky Rose
B-28, 24/241, Parkash Nagar, Street No. 4,
Opp. Jawadi Bridge, Ludhiana, Punjab
📞 (+91)-7888576467
📧 store@theduskyrose.com